discover our customers' success stories

case studies

the SMARTY story

SMARTY chose Lifecycle to deliver their new, simple and honest MVNO. Working in partnership they launched their exciting new proposition in less than six months.

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the Plusnet story

Lifecycle has worked as a trusted partner of Plusnet since 2016, playing a crucial role in the launch of Plusnet Mobile, delivering bespoke provisioning, billing, CRM, customer care and reporting solutions.

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the Three story

Working with Lifecycle, Three were able to deliver OCS to SMARTY customers in the required timescale, launch an MVNO for a well-known UK high street retailer and offer an end to end solution for future MVNOs.

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the MVNO story

Already a preferred and trusted partner, Lifecycle was chosen by Three to deliver the complete, end-to-end customer solution, with real time rating and charging, to a well-known UK high street retailer

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the onoff app story

ONOFFAPP OÜ wanted to develop a free mobile app which would enable subscribers to add multiple numbers to any regular SIM card, on any Android or iOS smartphone, accross a multi-country environment instantly.

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what our partners say

"I just wanted to say personally, THANK YOU for being a great team to work with. Lifecycle’s attitude to delivery is so positive, you are extremely accommodating and flexible and it genuinely is such a pleasure to work with you. 

Based on past experience of delivering such a large and complex solution, I wasn’t expecting to have such a quiet week this week, which is testament to your expertise and your platform, of which you ought to be incredibly proud.

I hope to work on many more projects with Lifecycle Software."

Kelly Davidson

Project Manager, Three

I just wanted to express my thanks for the flexible and can-do response to all of the changes we’ve needed to make to realise the successful completion of RLAH. We really appreciate the extra work you had to put in to react to the changing solution and impending deadlines.

Adam Low

CIO, Plusnet

We liked the functionality and flexibility of Lifecycle’s real-time billing solution. The technical team understood exactly what we were after, and the solution was developed and released in just over 3 months, enabling us to meet business objectives and launch our innovative new revenue share model in very short timescales. It was a pleasure to work with Lifecycle!

Maksim Solovjov


Since launch Lifecycle have worked in partnership with the team at SMARTY to help us achieve success.  We have been extremely innovative with our propositions to accelerate the acquisition of subscribers introducing a range of initiatives to the market including our data discount, refer a friend and reward schemes. The team at Lifecycle have been able to successfully accommodate all of our requirements often within short timescales. In July 2018 we migrated onto Lifecycle’s real time OCS platform that enabled us to reduce the SMARTY’s financial risk and offer extended services such as international roaming to all subscribers for the first time.  The magnitude of this project meant there were risks of disruption however Lifecycle’s knowledgeable and pragmatic team were able to deliver a seamless transition which was a great result for SMARTY.

Tim Pyper

Head of Operations, SMARTY

I thought I’d take a moment to express my absolute appreciation and support that our service manager provides on a daily, weekly basis for Beebu - he continues to inspire and gain confidence towards us achieving our desired objectives. He provides guidance and recommendations, but equally also challenges the norm and sometimes brings issues that he believes should be in the interest of the partner.

Gary Strickland-Smith

Operations Director, Beebu

Lifecycle were part of the team that we used to build and launch our mobile brand, IQ Mobile, in early 2017. They helped us integrate the Lifecycle ALLinONE back office solution into our in our existing Point of Sale system, ensuring we optimised the onboarding for both customers and staff. They have since enabled us to extend the reach of IQ Mobile by adding a new automated order workkflow from the Techhouse Website, allowing us to promote our innovative mobile products to a much wider audience. Lifecycle's adaptability and support mean we have a partner who can keep up with our evolving business model and a rapidly changing mobile market

Clive Bayley

Founder and CEO of Techhouse and IQ Mobile

I have worked with Lifecycle as our billing partner since I founded x-Mobility in 2009. They have worked with us throughout our evolution, helping us grow our business, expanding into other countries, extending our services, and billing customers all over the world. They are flexible, responsive, and agile. I would recommend them to any MVNO looking for a partner rather than just a supplier.

Wayne Myers

Chief Executive Officer, x-Mobility

In 2012, when we started providing wholesale managed (Global SIP, Ethernet & LTE) interconnect services, we required a convergent billing platform that supported prepay functionality which was both robust and scalable. To partner successfully is a cultural challenge and the team at Lifecycle understand this. Our partnership has enabled our customers to optimise their operations across multiple revenue streams in an agile and commercially effective manner. We look forward to continuing to grow our existing successful partnership.

Paul Tindley

Managing Director, SmartIPX